Fashion News

Timeless Beauty

Santa Maria Novella’s room fragrance diffusers.

Santa Maria Novella’s room fragrance diffusers.

With more than 800 years of experience, Santa Maria Novella continues to create botanically sourced beauty and wellness products that inspire a cult following. And with a brand new third-level boutique that’s more than double the size of its previous space, there’s even more ways to connect with this venerable apothecary.

 

Inside the newly opened apothecary on Level 3 of Bal Harbour Shops.

Inside the newly opened apothecary on Level 3 of Bal Harbour Shops.

Dating back to 1221, Santa Maria Novella was founded by Dominican friars who created all-natural herbal remedies and potions. The pharmacy’s fame exploded in 1533, when the brand was commissioned to create a signature fragrance for Catherine de Medici upon her marriage to Henry II of France. The result, Acqua della Regina or ‘Water of the Queen’, was arguably both the world’s first celebrity scent and the world’s first cologne.

 

Santa Maria Novella cleansing hand gel and cleansing spray for mask.

Santa Maria Novella cleansing hand gel and cleansing spray for mask.

The newly redesigned shop has an old-world charm of its own. With wall-to-wall cabinets laden with scented products—including perfumes, soaps, shaving cream, talcs, body lotions, essentials oils, candles and more—it’s no wonder this legendary brand hasn’t lost its luster. Santa Maria Novella continues to develop new products, too, such as the cleansing hand gel and cleansing spray, which is perfect for freshening your mask.

 

Santa Maria Novella’s iconic illuminated fragrances.

Santa Maria Novella’s iconic illuminated fragrances.

Taking center stage in the apothecary is the multi-level fragrance display, boasting more than 50 different scents. Take some time perusing the offerings —including Acqua di Sicilia, Cala Rossa and Lavanda Imperiale —and you’ll likely walk away with your new signature scent.

 

Santa Maria Novella ceramic vases with multi-colored decorations.

Santa Maria Novella ceramic vases with multi-colored decorations.

With a story in every bottle, the Santa Maria Novella brand combines history and beauty to create luxurious and rich products with unsurpassed quality. Make sure to visit the new boutique on Level 3 of Bal Harbour Shops during your next visit with us!



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If only he knew that all he had to do was share her with Bal Harbour Shops. Introducing, “An Affair to Remember,” a classic tale of mistaken identity, with a twist. Follow along as one stylish young woman (played by Karolina Kurkova) feeds her desire for the finer things, while her romantic partner (played by Arthur Kulkov) tries to keep up. 

As she visits her favorite boutiques, day after day, each purchase is met with a love note—a signature gesture and personification of the Shops. Our protagonist is giddy; she’s dreaming up where she may take her sparkling new necklace and sultry new dress. Meanwhile, her partner is frantic; he races through the Shops ready to encounter what he fears the most… The two collide, and what’s revealed? The notes weren’t from a secret paramour, they were from Bal Harbour Shops. 

It was love at first visit.
A love story. A legacy. An affair to remember. 

Coming soon, 09.04.25 | 10:30am EST

For early access, click the link in bio.
What’s in the envelope? Who sent it? All will be revealed in time. 

Looking forward to our next encounter. 

Love, B.

P.S. Click the link in bio
It’s not trendy; it’s timeless. It’s not of the moment; it’s enduring. Sixty years ago, Bal Harbour Shops debuted an entirely new retail concept—a destination. 

It’s our diamond anniversary, and you better believe we’re going to shine bright. Stay tuned as we prepare to celebrate six decades of being unapologetically BHS.
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