bal harbour blog

Zimmermann Opens at Bal Harbour

Fashion News
Zimmermann's new Bal Harbour boutique

Australian fashion brand Zimmermann has opened its first Florida store at Bal Harbour Shops. As part of the brand’s efforts to expand its footprint in the U.S.—following openings in New York and Los Angeles—the brand chose Bal Harbour to continue its growth. “Bal Harbour is always a go-to destination for us when we’re in town, so when an opportunity came up to open our first Miami store, it just felt right,” says designer and founder Nicky Zimmermann.

Located on the second floor between IRO and La Perla, the Zimmermann boutique is a sequence of rooms dedicated to the feminine flirtations the brand is best known for. Looks from the Fall/Winter 2017 collection fill the light-filled space with lace, floral print and layered sheer fabric dresses.

The Bal Harbour store—in addition to carrying the ready-to-wear collection, swimwear and resort collections—also has an exclusive pair of sunglasses in collaboration with Cutler & Gross.

“We’re really looking forward to presenting our collections in our own store environment—it allows us to bring a much more enjoyable and immersive experience to the local client.”

In keeping with the brand’s Australian roots, the store is designed by Australian architect Don McQualter of Studio McQualter, and is a physical embodiment of the Zimmermann brand—relaxed femininity, an air of freshness and light and unyielding optimism.

 

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